PR services which communicate effectively - an honest approach to PR and the media
This week I was asked to fill in a survey about press freedom and the phone-hacking scandal. It's part of a study by a university which is questioning journalists across Europe about their views on the issue of regulation of the Press. Those of … [Read more...]
Today's I'm going to tell you about the kind of public relations person that journalists despair about and subsequently avoid like the plague. Why am I telling you? To show you how journalists work, how they think, and how a bad … [Read more...]
Anyone watch Watchdog tonight? You know the programme you 'cannot afford to miss'. BBC 1 - Thursday? If you are in business and you want to know anything about handling a negative story, you must tune in. Tonught was a classic. Under … [Read more...]
What's the worst mistake you've ever made? I'd love to know --- and what did you do about it? I recently read in my local newspaper a letter from a new restaurant owner in Swindon about a review written by a journalist. She's attended his/her … [Read more...]
The serial killings of Fred and Rose West was a case that dominated the early part of my career in newspapers. I didn't cover the story on a day-to-day basis but I knew several journalists who did - and working down the road in Swindon, it was close … [Read more...]
So the hacking saga goes on with resignations and revelations galore - with all other news disappearing out of sight. It's a shame that everything hinges around this, even though it is important. It just feels like it completely obliterates other … [Read more...]
I cannot help but write about the phone-hacking scandal which continues to rumble on - it's there in the background for most people but for journalists it's still the main topic of conversation. As I've intimated previously that's … [Read more...]
This is a mantra I hear frequently when people talk about the traditional media and it always shows me how little we consider where news comes from. News comes from human beings who are doing things – journalists have no magic wands, … [Read more...]
Why do we care about footballers’ celebrity status and private lives so much? Where are the millions of people who find this stuff interesting? They must be out there otherwise there’d be no commercial reason for chasing down this kind of … [Read more...]
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