Putting the DIY into PR

MyDIY-PR

I’ve worked with many small businesses and charities over the years and have found that plenty would like to have a regular presence in the media or online but few have the budget to match. PR takes time, and while a couple of articles in the … [Read more...]

Corporate DVDs – do you need one?

SONY DSC

It’s been a busy few weeks but our latest corporate DVD is complete. It’s been a quick turnaround – from conception to completion in under two months – and we, and the client, are extremely pleased with the end product. We’ve been making a … [Read more...]

Working mums – where’s the glamour?

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When people find out that you work in the media, they seem to conjure up this image of glamour in your life. That used to be true on some days before I had children, especially if there was a beauty launch or a wine and dine contacts event. Now … [Read more...]

When a bad day at the office turns into bad PR

Next time punch a cashion

I have just seen a most fabulous example of bad PR on a website. It’s so bad I thought I’d share it with you as it illustrates how important it is for a company to regularly check their internet profile. I’m talking about more than just … [Read more...]

Building a business – towards a bright future

SONY DSC

This week, rather than a rant, I thought I’d share some good news with you. We have already added two new clients to our bourgeoning business this year.  It’s all very exciting and it’s still only the end of January. It’s a strange thing … [Read more...]

Recession – time to change how things are done?

Grab yourself some 'me' time

Talk of a John Lewis economy has set me thinking. The idea is to give employees a share in the business that they work for so that they are working for their own prosperity rather than all the profits going to the bosses. Very laudable but it’s … [Read more...]

School SATS results – are you pleased?

SONY DSC

It’s the last day of term today and a day of analysis. The Key Stage 2 test results for Primary Schools are printed and I’ve found myself pouring anxiously over the fine details regarding my children’s school in a way that’s horribly … [Read more...]

Shopping in cities – it’s the parking, stupid!

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Sometimes it takes an expert to state the obvious to get those in power to take notice. This morning retail guru Mary Portas did just that by mentioning parking charges as one of the main reasons why many of us no longer use the high street. It’s … [Read more...]

Yesterday’s strike – a message that mattered?

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We’ve just had the biggest public strike in Britain in years. I was expecting some intelligent debate about it in the media but no, what everyone wants to talk about are the comments from that reliable rent-a-gob, Jeremy Clarkson. Jeremy, to … [Read more...]

Christmas cookbooks – a big turkey?

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Christmas is fast approaching and the cookbook industry is selling hard. The season is used as a marketing tool to sell the perfect lifestyle and provide a guide to the perfect day. What is bothering me is the profusion of Christmas cookbooks. … [Read more...]